Articles

How to write the perfect outreach email

How to write the perfect outreach email

Email marketing has long been one of the most popular and effective tools for reaching new leads and customers. However, only around 8.5% of outreach emails go on to receive a response, so how do you give your email the best chance to be successful? This article will tell you how to write an outreach email and covers some of the main things to think about. It will help you think about who you are writing to, how you position...

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What’s New in Act! V22.1?

Act! V22.1 has recently been released bringing with it a host of changes and additions to improve your experience of using the Act! CRM and marketing automation software. Act! is a consistently evolving tool that has seen improvements year upon year. To see the roadmap of the evolution of the Act! CRM and Marketing Automation tool take a look here. The features and improvements in the new version of Act! v22.1 are detailed below: Microsoft Outlook Add-in redesign If you integrate your...

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Tried and Tested Marketing Tips for SME’s

In the current economic climate, marketing your small business is more important than ever. In this article we’ve listed a handful of the strategies that have worked well for us in the hope that they might be useful to your business too. Email Marketing When it’s done right, email marketing is still one of the best ways to build a rapport with your customers. It is also one of the best marketing mediums for offering a great return on investment,...

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Is it time to upgrade from spreadsheets to a CRM system?

The effects of the Coronavirus distancing measures have been tough on businesses large and small, but a bit of downtime is ideal for readdressing the way you store and log your customer data and interactions. Upgrading from a spreadsheet system to a dedicated CRM database like Act! could help you grow your business by ensuring your data is correct and easily accessible to your team. With added marketing features, you’ll also be able to reach prospects at the crucial stages...

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New Tax Year 2020-21

Changes for the New Tax Year 2020-21

  The new tax year 2020-21 commenced on 6th April 2020 with changes to tax allowances, thresholds, business rates and more. The measures announced in the Spring Budget that were designed to help businesses cope with the effects of COVID-19 are also now being implemented. We’ve rounded up some of the most important changes for businesses in 2020/21 and more information can be found on the HRMC website. Personal Tax Allowances and Thresholds The amount you are allowed to earn each year before...

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Marketing Packages

Marketing Packages for Act! Growth Suite Users

Put your Act! Software to use with our marketing packages   The Act! Growth Suite has a range of features designed to help you communicate with your clients and prospects. With email campaigns linking directly to your Act! database, email marketing and lead collection has never been easier.   With Coronavirus currently disrupting businesses, it is more important than ever to keep in touch with your customers. Let them know that you are still open for business, remind them of your products and...

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Remote Sage Training

Save Over 30% on Remote Sage Training Courses

Remote Sage Training Sessions Investing in your skills is a great way to help your business during hard times. If you’ve found yourself with a bit of time on time your hands, why not use it to your advantage and work on your Sage skills remotely? We’re currently offering discounted remote Sage training sessions covering a number of products including; Sage 50 Payroll Sage 50 Accounts Sage Forecasting Sage HR Sage P11D Our remote training sessions can be fully customised to suit...

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Keep Marketing Through Coronavirus

With the Coronavirus crisis affecting businesses across the UK many SME owners are understandably worried about the effect it will have on their livelihood. Now is the time to utilise marketing tools to help you keep your business in the minds of your customers. Keep your business relevant Letting people forget about your business and its services will make it harder for you to come back once this is all over. Keeping in touch with your customers using email marketing, social...

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Working from Home: Tech and Tools to Keep Your Business Running

With more business moving to home working to combat the effects of the COVID-19 outbreak, we’ve listed some of the ways your team can continue working and minimise disruption to your business. Keep up with your accounts while home working using Sage Drive Remote access for Sage 50cloud Accounts products, Sage Drive allows you to keep up with your accounting tasks even whilst out of the office. Sage Drive gives you live access to Sage 50cloud accounting data as long...

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Spring Budget 2020

Spring Budget 2020 to help UK’s Small Businesses

The Spring Budget, delivered by new Chancellor Rishi Sunak on 11th March 2020, contained measures to help SME’s amidst Coronavirus uncertainty as well as promising a welcome influx of cash to promote the growth of small businesses. Support for Businesses Affected by Coronavirus The new government budget included a promise to cover sick pay for up to 14 days for SME’s with less than 250 employees. Under the Coronavirus ‘Business Interruption Loan Scheme’ a further £1 billion will be set aside to...

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